Nestlé joins reusable packaging initiative to eliminate wasteFebruary 13, 2019
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Biggest global food and beverage firms join reusable packaging initiative; Nestlé and other ESG outperformers face greenwashing charges, have mountain of waste to climb.
- Startup TerraCycle said it enlisted dozens of companies to join its project called Loop, with a goal of “eliminating the idea of waste with products that are built to last.”
- Addressing the environmental externalities of plastic packaging is a strategically smart move for companies, as consumer concerns with plastic rise.
- What will determine the scope of environmental improvements and reputational benefits to Loop members is to what extent the project succeeds, and to what extent the companies take even larger steps to address their plastic waste problem.
Water & Wastewater Management